WHO WE ARE

B.Bright Communications is an award-winning international marketing and communications agency with solid expertise in Southeast Asia (particularly China), the Middle East, and Latin America.

Among our strategic partners are two renowned names in international communications - Dentsu Russia and Outlandish Group (China).

WHAT WE DO

OUR INNOVATIVE PRACTICES AND STRATEGIC VISION ENABLE OUR CLIENTS TO ACHIEVE AND SURPASS THEIR GOALS

We support our clients by providing expertise in the following fields:

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International
marketing and
brand-management
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New markets entry support
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International communications consulting
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PR
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GR
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Reputation management

As an example, our expertise in China in social e-commerce, video, and live streaming platforms allows us to find the optimal solution for each project in the region.

 

Our marketing communication campaigns are a product of deep and thorough research and expert knowledge of global and local business trends. As a strategic partner of Dentsu, we have access to its vast knowledge bank.

 

We help our clients to adapt their brands to local markets by interpreting brand meanings and values to local audiences' sociocultural specifics, adjusting business models to local environments, and designing effective promotion strategies.

 

We help our client grow their most important assets – reputation and trust – by quick responses to challenges and a focus on business goals and core values.

 

In recent years, we have been actively holding strategic sessions for companies’ top management. Knowing the specifics, trends, and demands of the modern business, having expertise in strategic planning that utilizes the best and latest practices, we forge programs that meet the goals and objectives of each client.

OUR MANAGEMENT TEAM

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Irina Belozertseva

CEO
B.Bright Communications

Irina graduated from the Faculty of Political Science, the Higher School of Economics (International Economic Relations). She is a certified independent manager of IoD. Head of the Academic Council of the Marketing and Digital Communications Program at the Higher School of Business of National Research University – Higher School of Economics. A member of the Professional Association of Political Consultants and Technologists, and is a member of the Committee on Political Technologies of the RASO.

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Irina Sorokina

Account Director
B.Bright Communications

Irina graduated from the Moscow State University, Philosophy department, she studied the influence of Confucianism on the development of modern Chinese society. Irina completed one-year internships at Peking University, Peking University of Business and Economics, in 2014 she received an international MBA degree at Peking University, and in 2016 graduated from the Higher School of Economics Russian-French Master's program in Executive Coaching and Business Consulting.

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Dmitry Zavrazhnov

Chief Strategist
B.Bright Communications

Dmitry holds a Master's Degree in International Relations (Oriental Studies) from the Moscow State Institute of International Relations (MGIMO), an MBA in Business Management from CalState East Bay (USA).

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Evgenia Bogomolova

COO
B.Bright Communications

Evgenia graduated from the Moscow State University, Public Relations Department.

Evgenia develops and administrates communication programs for clients in various industries, including corporate, brand and product communications, special events, etc. She promulgates high quality standards, coordinates projects from start to finish, and controls interaction with international partners. In 2021, she received her MBA General Management degree at Management & Marketing Universal Business School.

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Olga Volnova

Digital Director
B.Bright Communications

Olga has a higher education in economics, graduated from the Russian State Social University.

Prior to joining dentsu group agencies, she worked in marketing and event management. In 2008, she joined the AdWatch agency as a public relations manager and since then has been successfully building up her experience in the field of communications.

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Maria Potapova

Content Director
B.Bright Communications

Maria graduated from the Journalist Faculty (Department of Advertising and Public Relations) of the St. Petersburg State University.

INVITED EXPERTS

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Mark Zavadsky

Managing Director of the Riki Group of Companies
Russian top manager, investor, producer, journalist

Managing Director of the Riki group, a leading Russian animation company, the owner of the brands «Kikoroki», «The Fixies», «Baby Riki» and others. Russian top manager, investor, producer, journalist.

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Alexander Zainigabdinov

China Window Managing Partner

Alexander is a specialist in the field of corporate law and foreign investment in China. He is a member of several Chinese professional associations: China Mergers & Acquisitions Association, China Venture Capital and Private Equity Association. He has formed many close connections in the form of friendship as well as professional ties with the leaders and partners of large and medium-sized Chinese law firms.

CONTACT

123112, 123112, Moscow, Presnenskaya embankment, 6/2

 

+7 (495) 653 82 90

 

nb@bbrightcom.com